BOLDLY GO INDUSTRIES corporate design wins coveted Design Award
The BOLDLY GO INDUSTRIES corporate design received the coveted 2016 Corporate Design Award. The scalable brand design impressed a 15-member panel of experts with its “best possible rating quality” and beat out 48 competing designs in the final round. The BOLDLY GO INDUSTRIES corporate design underscores the company’s digital expertise and innovation leadership. Many thanks go out to creative partner wirDesign, who developed the corporate design.
The Corporate Design Award was presented for the 19th time this year. It recognizes corporate design launches and redesigns throughout Europe. The award is presented to a brilliant, outstanding design project for companies, institutions, authorities, municipalities, states, products and services. Volkswagen AG, the application committee for the 2024 Summer Olympic Games from Hamburg and Südwestbank AG made it to the final round alongside BOLDLY GO INDUSTRIES.
The BOLDLY GO INDUSTRIES brand design is a flagship component of the company’s image. The award-winning identity concept is a unique differentiator to other brands in the consulting sector. The seamless scalability from small to full-scale format in a wide range of media and applications is a key prerequisite in order to adapt to future formats. In particular, the key visual BOLDLY GO Flow perfectly symbolizes digital change and the corresponding need for businesses to transform.
Design paired with digital transformation
According to award organizer Odo-Ekke Bingel, the panel of experts was impressed by the design’s strict orientation with the brand essence, its open architecture, successful blend of generative design and analog business communication, not to mention its surprising design.
Andreas Jamm, CEO of BOLDLY GO INDUSTRIES, explains: “Our brand builds a bridge to digitalization and the new, agile challenges companies face today. Our innovative design enables us to highlight our expertise in the area of digital transformation This is why we are so excited to receive this award.”
As the winner of the 2016 Corporate Design Award, BOLDLY GO INDUSTRIES will also be prominently featured in the 2016 Corporate Design Yearbook. The “exemplary, highly sophisticated corporate design” will also automatically be considered at the BERLINER TYPE 2016 awards in the fall.
The agency responsible for the corporate design, wirDesign, completed and implemented the entire digital BOLDLY GO INDUSTRIES conceptual brand design in just three months. In addition to the BOLDLY GO design award, wirDesign was also recognized by the 2016 Corporate Design Award with its start-up design for Axoom. And the agency also generated attention recently when it won the 2016 German Design Award and the 2015 iF Design Award. wirDesign’s clients include Commerzbank, Salzgitter, Deutsche Börse and the Cologne University Clinic, among others.
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